Generation Z, the generation born between 1997 and 2012, is quickly becoming a force to be reckoned with in the investing world. Unlike previous generations, Gen Z investors are more likely to use social media and online resources to learn about investing, and they are more likely to invest in alternative assets such as cryptocurrency.
A recent study by Investopedia found that 54% of Gen Z adults have invested in some form of financial product, with 26% of that group investing in the stock market. The study also found that Gen Z investors are more likely to be influenced by social media than older generations, with 48% of Gen Z investors saying they have learned about investing from social media.
Gen Z investors are also more likely to invest in alternative assets such as cryptocurrency. A recent study by Finder found that 54% of Gen Z investors own cryptocurrency, with the average Gen Z investor holding $1,200 worth of cryptocurrency.
The rise of Gen Z investors is having a significant impact on the investing world. As Gen Z investors continue to grow in number, they are likely to continue to drive demand for new and innovative investment products.
Here are some of the key factors that are driving Gen Z's interest in investing:
- The rising cost of living. Gen Z is the first generation to grow up in a world where the cost of living is outpacing wages. This has made them more aware of the importance of saving and investing for their future.
- The availability of information. Gen Z has grown up with the internet, which has given them access to a wealth of information about investing. This has made it easier for them to learn about investing and make informed decisions.
- The desire for control. Gen Z is a generation that is used to having control over their lives. They want to be able to control their financial future, and investing is one way to do that.
Here are some tips for Gen Z investors:
- Start early. The earlier you start investing, the more time your money has to grow.
- Do your research. Before you invest in anything, make sure you understand what you are investing in.
- Start small. You don't have to invest a lot of money to get started. Even a small amount of money can grow over time.
- Be patient. Investing is a long-term game. Don't expect to get rich quick.
Gen Z investors are changing the game. They are more likely to use social media and online resources to learn about investing, and they are more likely to invest in alternative assets such as cryptocurrency. As Gen Z investors continue to grow in number, they are likely to continue to drive demand for new and innovative investment products.
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